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Transformational HR Executive & Strategic Advisor

Elevating organizational performance through digital modernization, workforce strategy, and rigorous financial stewardship.

With over 25 years of experience in large-scale global environments, I specialize in aligning workforce strategy with revenue targets. My approach is data-driven and human-centric.

Rochelle Jones, SPHR

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Rochelle Jones, SPHR ~

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Data-Driven. People-Centric. Results-Oriented. I transform HR operations by bridging the gap between operational efficiency and employee engagement. By leveraging predictive analytics and optimizing labor costs, I create cultures that retain top talent while saving millions in operational spend . From startups to Fortune 500 divisions, I design the governance and strategy needed to scale without friction.

My Approach

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Strategic Capabilities

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DIGITAL TRANSFORMATION & ANALYTICS

Leading modern HR tech stack migrations.

Championed enterprise-wide migration to Workday and implemented predictive analytics to reduce administrative process time by 15%. Core Tools: Workday, PeopleSoft, Tableau.

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ORGANIZATIONAL STRATEGY & GROWTH

Scaling workforce models for high-growth environments.

Guided M&A integration and restructuring for 10% workforce expansion. Pioneered remote strategies across 16 states for 3,000+ employees.

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FINANCIAL STEWARDSHIP & RISK

Optimizing budgets and mitigating liability.

Managed $450M client labor budgets and executed retention strategies saving $2.5M annually. Expert in DOT compliance and multi-state labor laws.

Case Studies

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CASE STUDY: Accelerating Talent Acquisition in Logistics

The Challenge: Overcoming operational bottlenecks caused by a sluggish 6-week hiring cycle across two logistics firms facing immediate labor demands.

The Strategy: I engineered a streamlined recruitment funnel, implementing rapid-response screening protocols and digital onboarding to eliminate administrative lag.

The Result: Slashed time-to-hire by 66% (from 6 weeks to 2 weeks), ensuring route coverage was maintained during peak volume periods.

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CASE STUDY: Strategic Retention & Cost Optimization

The Challenge: Managing a complex $450M client labor budget for an 8,000-employee business unit while facing the need to stabilize revenue-generating operations and reduce churn.

The Strategy: I engineered a data-driven retention strategy utilizing AI-enabled predictive analytics to proactively identify at-risk top talent and intervene before departure.

The Result: Successfully reduced turnover by 20%, capturing $2.5M in annualized savings regarding recruiting and training costs.

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CASE STUDY: AI-Enabled Digital HR Transformation

The Challenge: Modernizing a legacy HR infrastructure (PeopleSoft) to improve operational efficiency and shift the HR function from tactical support to strategic advisory.

The Strategy: I championed the enterprise-wide migration to Workday, leveraging AI-driven analytics to inform decision-making while simultaneously upskilling a team of 40+ HR professionals to adapt to the new model.

The Result: Reduced administrative cycle times by 15% and successfully transitioned the HR organization into a strategic advisory partner for senior leadership.

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About Me

Rochelle D. Jones is a Transformational HR Executive and SPHR-certified leader with over two decades of experience guiding organizations through growth, technological shifts, and restructuring. As a previous Senior Director at Verizon, she oversaw HR strategy for 8,000 employees, where she successfully led digital transformations (Workday/PeopleSoft) and executed retention strategies delivering $2.5M in annual savings.

Rochelle combines corporate rigor with entrepreneurial agility, serving as a Strategic Advisor to high-growth startups in the logistics sector. An expert in remote workforce strategy, organizational design, and predictive analytics, she specializes in aligning human capital architecture with aggressive revenue targets.

Certificate for Senior Professional in Human Resources (SPHR) awarded to Rochelle Jones, issued by HRCI on May 16, 2024, and valid until December 31, 2027.

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